Caesars Entertainment, known for creating extraordinary experiences, is seeking a Sportsbook CRM Coordinator to assist in executing their digital sportsbook customer communications plan. This role involves coordinating customer messaging strategies and ensuring the timely deployment of marketing materials.
Responsibilities
- Deploy and coordinate customer acquisition and retention messaging
- Coordinate pre-planned and live, in-the-moment messaging to meet customer needs and business objectives
- Manage the day-to-day execution of messaging material to maintain quality assurance
- Validate all copy and graphic materials upon receipt
- Ensure all marketing and promotional materials are deployed accurately and in a timely manner to meet deadlines
Skills
- Bachelor's Degree in Marketing or related field
- 1-2 years of applicable marketing experience
- Computer literate; experience working with Microsoft Suite, Adobe, Salesforce, Airship, Optimove, Wrike and other marketing products a plus
- Must be able to organize and maintain a wide variety of activities in a multi-tasking fast-paced environment
- Flexible schedule required to adhere to Sportsbook customer needs with ability to cover weeknight and weekend shifts as required
- Minimum 21 years of age
- Ability to obtain and maintain any required Gaming Licenses
- Excellent interpersonal communication, team building, and problem-solving skills are required
- Strong organizational skills and attention to detail
- Understanding of business acumen to troubleshoot and solve problems with guidance from supervisor
- Experience executing business plans with digital/marketing counterparts
- Ability to uphold the highest level of integrity in all situations and recognize standards required by a regulated business
- Track record of working against deadlines
- Attention to detail and prioritization of accuracy
- Experience within the Sportsbook or Casino industry preferred but not required
- Experience working in a regulated industry a plus but not required
Benefits
- Medical, vision, and dental insurance
- Life insurance
- Disability insurance
- A 401(k)-matching program
- Paid Personal Time Off
- Paid company holidays
Company Overview
An enterprise of the Eastern Band of the Cherokee Nation, Harrah's Cherokee Valley River Casino & Hotel is located in Murphy, North Carolina. It was founded in 2015, and is headquartered in Murphy, NC, US, with a workforce of 1001-5000 employees. Its website is https://www.caesars.com/harrahs-cherokee-valley-river.
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